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15 05, 2024

Gen Z Doesn’t Want to Make Cold Calls—Is This a Crisis for Logistics Sales Results?

2024-05-15T09:43:12+02:00

We recently came across compelling data revealing a significant trend: a substantial portion of Gen Z avoids phone calls, opting for messaging apps like WhatsApp, Snapchat, etc. This shift is echoed by findings that only 15% of young people (16-24 years old) prefer phone calls, with a majority favoring instant messaging, which has seen [...]

Gen Z Doesn’t Want to Make Cold Calls—Is This a Crisis for Logistics Sales Results?2024-05-15T09:43:12+02:00
11 04, 2024

5 Areas Logistics Company Leaders Need to Pay Attention to When Building a Sales and Marketing Strategy

2024-04-11T08:47:59+02:00

Many logistics business owners and leaders have recently overlooked the importance of refining their sales and marketing strategies, focusing on evaluating what’s working and identifying areas for improvement. This oversight is particularly significant given the rapid changes in the logistics landscape, underscoring the need for continuous enhancement. This article will discuss the crucial elements [...]

5 Areas Logistics Company Leaders Need to Pay Attention to When Building a Sales and Marketing Strategy2024-04-11T08:47:59+02:00
4 03, 2024

Is the Traditional Digital Marketing Approach Effective for Selling Logistics Services?

2024-03-04T11:05:03+02:00

Digital marketing activities have become more popular among logistics service providers. Earlier, logistics business owners limited their activities to trade shows and printing ads. Now, more of them are investing in various digital marketing activities. This shift is positive because logistics companies were not among the early adopters in this field. When there weren’t [...]

Is the Traditional Digital Marketing Approach Effective for Selling Logistics Services?2024-03-04T11:05:03+02:00
26 02, 2024

Is There an Optimal Time for Selling Logistics Services?

2024-02-26T13:49:57+02:00

Logistics business owners and sales leaders constantly search for that golden rule or moment when their sales efforts yield the best results. Amidst economic fluctuations and shifting customer demands, finding this opportune time can seem daunting. Many logistics industry employees blame poor sales performance on external factors such as a sluggish economy or unpredictable [...]

Is There an Optimal Time for Selling Logistics Services?2024-02-26T13:49:57+02:00
21 01, 2024

Unveiling the Keys to Success in Selling Logistics Services

2024-01-21T11:18:22+02:00

Dear #thelogisticsnewsletter readers, we are concluding a study unveiling key traits that foster success in Logistics services sales. We would like to invite you to participate in this study. Introduction In the fast-paced world of logistics, the ability to close sales effectively isn't just a skill – it's an art. Whether you're a seasoned [...]

Unveiling the Keys to Success in Selling Logistics Services2024-01-21T11:18:22+02:00
15 01, 2024

Will AI Make Marketing Activities Easier or More Challenging?

2024-01-15T10:59:07+02:00

The worldwide web is full of topics related to artificial intelligence, offering insights into the newest trends, advice, guides, and much more information on how this remarkable development can enhance various aspects of business. AI has even spawned new specialties, such as AI trainers, and is poised to create more in the future. Marketing [...]

Will AI Make Marketing Activities Easier or More Challenging?2024-01-15T10:59:07+02:00
8 01, 2024

Logistics Market Predictions for 2024: The Good and Bad News

2024-01-11T10:09:36+02:00

We continue our tradition of providing thoughts and prognoses for the upcoming year, 2024. If you missed our previous year's prognosis, you can look at it here. The year ahead will bring challenges and opportunities, particularly with a potential mild shift towards a logistics service providers market in the year's second half. Moreover, given [...]

Logistics Market Predictions for 2024: The Good and Bad News2024-01-11T10:09:36+02:00
19 12, 2023

Lessons Logistics business owners can learn from another downturn in the market

2023-12-19T10:29:45+02:00

Logistics service providers aren't experiencing their best times at the moment. There is a downsizing trend in most markets, lanes, and modes. The increased number of logistics professionals seeking jobs on LinkedIn suggests that company owners and stakeholders may be looking for someone to blame for this downturn. Is this hunt a good or [...]

Lessons Logistics business owners can learn from another downturn in the market2023-12-19T10:29:45+02:00
6 11, 2023

Is recession making you dread? Take a deep breath and create a plan!

2023-11-06T17:22:07+02:00

In today's challenging economic climate, logistics business owners and employees struggle to find a moment of respite to rejuvenate and plan for a brighter future. Securing freight loads has become increasingly tricky; freight prices have plummeted to unimaginable lows, Logitech technologies have fallen out of favor, and the media consistently reports that a recession [...]

Is recession making you dread? Take a deep breath and create a plan!2023-11-06T17:22:07+02:00
21 09, 2023

Critical Lessons for the Logistics Industry from Flexport’s Experience

2023-09-21T08:14:47+02:00

Flexport's recent developments, including the departure of Dave Clark, layoffs, decreased revenue, and strategic shifts, have raised concerns about the company's future. This situation aligns with our earlier prediction that some digital freight forwarders might face challenges. If you'd like to explore our analysis further, you can find our article here. However, we are currently observing two [...]

Critical Lessons for the Logistics Industry from Flexport’s Experience2023-09-21T08:14:47+02:00

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