Beyond Transactions: Winning in Logistics Sales
tomas2025-02-13T15:56:20+02:00For years, logistics companies have followed a predictable sales model: respond to RFQs, compete on price, promise fast and reliable delivery, and hope for repeat business. While this transactional approach might have worked in the past, the logistics landscape has changed—and companies that fail to evolve will find themselves stuck in a never-ending price war. [...]
