tomas

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So far tomas has created 90 blog entries.

Why Will Every Logistics Company Need to Invest in Digital Marketing Activities in the future?

2024-06-13T09:02:11+02:00

The logistics services sales arena is changing fast; previously popular sales methods, such as referral-based sales, trade shows, and others, are becoming less effective. Foreward-thinking logistics business owners have understood that various digital marketing activities are becoming potent weapons helping stimulate growth. But of course, many logistics companies still do not invest in marketing [...]

Why Will Every Logistics Company Need to Invest in Digital Marketing Activities in the future?2024-06-13T09:02:11+02:00

Unleashing the Potential: the Key to Overcoming the Biggest Growth Barrier in Logistics Businesses

2024-06-05T13:37:20+02:00

Many logistics business owners, particularly those with a long-standing presence in the industry, may not realize the untapped potential they hold in their hands. If harnessed effectively, this potential could propel their business development activities to unprecedented heights, all while maintaining cost-effectiveness. We're referring to the wealth of contacts they've accumulated over the years, [...]

Unleashing the Potential: the Key to Overcoming the Biggest Growth Barrier in Logistics Businesses2024-06-05T13:37:20+02:00

Top Prospecting Mistakes: How Can You Avoid Them?

2024-05-20T09:19:18+02:00

In the competitive world of logistics sales, each interaction with a potential client can make or break a deal. As a seasoned coach, I've observed numerous sales reps and managers repeatedly falling into the same traps during the prospecting phase. Identifying these common mistakes and implementing strategic changes can enhance your or your team's [...]

Top Prospecting Mistakes: How Can You Avoid Them?2024-05-20T09:19:18+02:00

Gen Z Doesn’t Want to Make Cold Calls—Is This a Crisis for Logistics Sales Results?

2024-05-15T09:43:12+02:00

We recently came across compelling data revealing a significant trend: a substantial portion of Gen Z avoids phone calls, opting for messaging apps like WhatsApp, Snapchat, etc. This shift is echoed by findings that only 15% of young people (16-24 years old) prefer phone calls, with a majority favoring instant messaging, which has seen [...]

Gen Z Doesn’t Want to Make Cold Calls—Is This a Crisis for Logistics Sales Results?2024-05-15T09:43:12+02:00

5 Areas Logistics Company Leaders Need to Pay Attention to When Building a Sales and Marketing Strategy

2024-04-11T08:47:59+02:00

Many logistics business owners and leaders have recently overlooked the importance of refining their sales and marketing strategies, focusing on evaluating what’s working and identifying areas for improvement. This oversight is particularly significant given the rapid changes in the logistics landscape, underscoring the need for continuous enhancement. This article will discuss the crucial elements [...]

5 Areas Logistics Company Leaders Need to Pay Attention to When Building a Sales and Marketing Strategy2024-04-11T08:47:59+02:00

Is the Traditional Digital Marketing Approach Effective for Selling Logistics Services?

2024-03-04T11:05:03+02:00

Digital marketing activities have become more popular among logistics service providers. Earlier, logistics business owners limited their activities to trade shows and printing ads. Now, more of them are investing in various digital marketing activities. This shift is positive because logistics companies were not among the early adopters in this field. When there weren’t [...]

Is the Traditional Digital Marketing Approach Effective for Selling Logistics Services?2024-03-04T11:05:03+02:00

Is There an Optimal Time for Selling Logistics Services?

2024-02-26T13:49:57+02:00

Logistics business owners and sales leaders constantly search for that golden rule or moment when their sales efforts yield the best results. Amidst economic fluctuations and shifting customer demands, finding this opportune time can seem daunting. Many logistics industry employees blame poor sales performance on external factors such as a sluggish economy or unpredictable [...]

Is There an Optimal Time for Selling Logistics Services?2024-02-26T13:49:57+02:00

Unveiling the Keys to Success in Selling Logistics Services

2024-01-21T11:18:22+02:00

Dear #thelogisticsnewsletter readers, we are concluding a study unveiling key traits that foster success in Logistics services sales. We would like to invite you to participate in this study. Introduction In the fast-paced world of logistics, the ability to close sales effectively isn't just a skill – it's an art. Whether you're a seasoned [...]

Unveiling the Keys to Success in Selling Logistics Services2024-01-21T11:18:22+02:00

Will AI Make Marketing Activities Easier or More Challenging?

2024-01-15T10:59:07+02:00

The worldwide web is full of topics related to artificial intelligence, offering insights into the newest trends, advice, guides, and much more information on how this remarkable development can enhance various aspects of business. AI has even spawned new specialties, such as AI trainers, and is poised to create more in the future. Marketing [...]

Will AI Make Marketing Activities Easier or More Challenging?2024-01-15T10:59:07+02:00

Logistics Market Predictions for 2024: The Good and Bad News

2024-01-11T10:09:36+02:00

We continue our tradition of providing thoughts and prognoses for the upcoming year, 2024. If you missed our previous year's prognosis, you can look at it here. The year ahead will bring challenges and opportunities, particularly with a potential mild shift towards a logistics service providers market in the year's second half. Moreover, given [...]

Logistics Market Predictions for 2024: The Good and Bad News2024-01-11T10:09:36+02:00

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