Training

Account management has evolved into an essential component for logistics companies striving to thrive in an increasingly competitive landscape. Originally rooted in the FMCG sector, the concept emerged as large retail chains gained dominance in the value chain. Recognizing the need to secure profitable business with these chains, companies swiftly realized the importance of developing robust account management strategies. Forward-thinking logistics firms working with multinational trade and manufacturing organizations or serving as subcontractors for major logistics entities, or those seeking a way to differentiate themselves from the competition, typically maintain dedicated account management departments. These departments are continuously seeking avenues to enhance efficiency, capitalize on upsell and cross-sell opportunities, and augment the lifetime value of their customers. In our live virtual training sessions, account managers will delve into the finest practices of account management, mastering the art of upselling and cross-selling with precision. Additionally, they will grasp the essentials of attaining irresistible supplier status, enabling them to command premium prices for services and optimize revenue streams from accounts. Crucially, they will transcend the conventional role of account managers within their market, instead positioning themselves as trusted business advisors.

Truck drivers serve as integral team members capable of shaping exceptional transportation service experiences. When they exhibit politeness, proficiency in customer communication, and professionalism at loading sites and customers' doors, they wield a positive influence. This not only fosters repeat business but also elevates the brand of transportation service providers, distinguishing them from competitors. If you're a logistics business owner or head of a trucking department weary of recurring complaints from customers regarding drivers deviating from interaction policies or looking for ways to become a top player in the trucking business, then this course is tailored for you. Expanding on the above, this training is becoming increasingly crucial today due to the labor shortage issues being addressed by companies in Europe and the United States of America. These companies are recruiting drivers from countries such as the Philippines, India, Kazakhstan, Uzbekistan, Tajikistan, and other Asian and African nations. Drivers from these diverse cultural backgrounds bring unique traits and perspectives to the table. As a result, it's imperative to educate them about these cultural differences and impart the expected behaviors to ensure smooth operations and positive customer interactions. In our live virtual training, your company's drivers will become aware of why drivers' role in today’s changing shippers' preferences environment becomes super important and why they now have an important role of becoming high-service ambassadors. This understanding will not only boost their morale but also make them feel special. We will also talk about key communication traits with customers, how they need to look, what to say if there is a conflict, and what mistakes to avoid. Moreover, those drivers from different cultures will understand the key cultural differences and avoid some of the most critical mistakes. With this knowledge, they will be better prepared to deal with your customers. And we will touch on other aspects of communication with other team members, like dispatchers, transport managers, etc. This will lower tensions with other departments.