Are You Preparing Your Logistics Business for Gen Z Customers?
Gen X and Millennials ruled the previous decade as decision-makers responsible for buying logistics services. But this is starting to change as Gen Z is stepping onto the stage and bringing new expectations to [...]
What are logistics companies losing by not investing in marketing?
The logistics market has changed a lot in the last two years. Earlier, Logistics services were seen as transactional, where the prices most of the time were the key decision factor. But this has [...]
The top skill that everyone working in the Logistics services sales arena needs to train
The logistics sales arena is crowded as never before. Of course, the last two years favored and still favor logistics service providers. However, this will attract more players to the logistics industry in the [...]
What impact will the recession have on Logistics businesses?
The world is living at inflation levels that weren't seen in decades. The previous recession, which came with covid, has impacted the logistics market positively because consumers shifted from services to materials. And this [...]
Never let a good crisis go to waste
The year for many logistics service providers begins with considerable uncertainties as volumes, freight prices, and margins are going down, and fear of recession is ever-increasing. History shows us that changes for someone can [...]
No sales process = limited growth opportunities!
Working with the logistics sales community worldwide, I've noticed that only a few have a well-defined sales process. Usually, sales are made without any clear plan, emphasizing luck and referrals. And Referrals are essential, of [...]
