Is the Traditional Digital Marketing Approach Effective for Selling Logistics Services?
Digital marketing activities have become more popular among logistics service providers. Earlier, logistics business owners limited their activities to trade shows and printing ads. Now, more of them are investing in various digital marketing [...]
Is There an Optimal Time for Selling Logistics Services?
Logistics business owners and sales leaders constantly search for that golden rule or moment when their sales efforts yield the best results. Amidst economic fluctuations and shifting customer demands, finding this opportune time can [...]
Unveiling the Keys to Success in Selling Logistics Services
Dear #thelogisticsnewsletter readers, we are concluding a study unveiling key traits that foster success in Logistics services sales. We would like to invite you to participate in this study. Introduction In the fast-paced world [...]
Will AI Make Marketing Activities Easier or More Challenging?
The worldwide web is full of topics related to artificial intelligence, offering insights into the newest trends, advice, guides, and much more information on how this remarkable development can enhance various aspects of business. [...]
Logistics Market Predictions for 2024: The Good and Bad News
We continue our tradition of providing thoughts and prognoses for the upcoming year, 2024. If you missed our previous year's prognosis, you can look at it here. The year ahead will bring challenges and [...]
Lessons Logistics business owners can learn from another downturn in the market
Logistics service providers aren't experiencing their best times at the moment. There is a downsizing trend in most markets, lanes, and modes. The increased number of logistics professionals seeking jobs on LinkedIn suggests that [...]