Signs That Your Organization Needs Outside Help with Marketing
Examining various digital channels, it's evident that logistics businesses have recognized the value of marketing and public relations. Why do we say this? We see a growing number of logistics service providers expanding their [...]
Three myths preventing logistics businesses invest in marketing and P&R
Marketing and P&R activities are potent weapons that businesses worldwide use to increase brand awareness and stimulate faster growth. However, many logistics businesses, except the big names (XPO, DHL, etc.), are still cautiously looking [...]
What impact will the possible sell-off DB Schenker have on SM freight forwarders?
So DB Schenker is on the table for sale. The rumors that the logistics giant is looking for a go-out strategy were floating in the air from 2021, but this seemed a talk only. And like [...]
For those who have just started a logistics business or are thinking of incorporating one
Occasionally I have the opportunity to work with #logistics companies' owners who have just started the business and are looking for ways to scale it. Some started the business after working in logistics, gathered [...]
5 ways to boost the motivation of sales teams during a recession?
I'm honored to be able to speak with many logistics business owners and leaders. And the most common things that I hear today are related to cargo shortages and decreased prices. According to them, this [...]
How to solve sales employee shortage issues in the logistics sector?
The logistics sector is facing extensive employee shortage issues. And here we are not talking about drivers or warehouse personnel; there are tensions within other positions. Many initially thought this was a short-term pandemic [...]
